BLOG

    Get social with us

    Download the Free Social Media Blueprint


    Social in your inbox

    Get Social on Facebook

    Current Articles | RSS Feed RSS Feed

    Journey to Online Purchase - an interactive widget by Google

    Tweet
     
    Online Customer Journey Google

    Google recently launched a very interesting little tool that shows the role that different online marketing channels play in the purchase journey (from 'assisting' to 'last interaction').  If you've read any of my previous blogs, you'll know that I am pretty obsessed with the online customer journey (See From Stranget to Lover: How to Do Digital Marketing in 2013).  

    From Stranger to Lover: How to do Digital Marketing in 2013 [Infographic]

    Tweet
     
    Digital Marketing Infographic

    With the constant addition of new online platforms, it can sometimes seem impossible to keep up with the latest trend in online marketing.  It doesn't help that there seems to be countless ways to describe online marketing, including search engine marketing, social media marketing, inbound marketing, content marketing, realtime marketing and our favourite term at Tent Social, social content marketing.

    All Posts