With the constant addition of new online platforms, it can sometimes seem impossible to keep up with the latest trend in online marketing.  It doesn't help that there seems to be countless ways to describe online marketing, including search engine marketing, social media marketing, inbound marketing, content marketing, realtime marketing and our favourite term at Tent Social, social content marketing.

Energy, motivation and a true unjaded perspective on marketing and business. That sums up the vibe at Hubspot's recent conference that brought 2,800 inbound marketers from around the world to rally together, accelerating the new content marketing movement. Taking place at the Hynes Convention Centre, just across the river from HubSpot's head office, attendees were dazzled with inspirational keynotes and practical breakouts from the industry's best and brightest.

Several buzz words are thrown around by marketers these days – content marketing, inbound marketing and of course, social media marketing. But what do they all mean? How will you and your product stand out? The following is a compilation of definitions from Wikipedia, followed by my take on how it all links together.